Documenting Costco shrinkflation: Kirkland Signature laundry detergent pods

Nathaniel Christopher

In my laundry room, I have two packages of Kirkland Signature Ultra Clean Laundry Detergent Pacs: a plastic tub purchased in August 2023 and a plastic bag purchased in September 2024. Both were bought for $26.99.

Each package contains 152 laundry detergent pods, but the other day I noticed a difference: the older package weighs 3.6 kg, while the newer one weighs 2.9 kg.

The new Kirkland Signature laundry pods (left) weigh 2.9 kg while the old laundry pods (right) weigh 3.6 kg.

It’s a subtle reduction; however, it’s clearly an example of “shrinkflation,” which occurs when a company reduces the size of a product while maintaining the same price.

The old Kirkland Signature laundry pods each weight 22 grams.
The new Kirkland Signature laundry pods each weight 19 grams.

Initially, I thought the weight difference might be due to the change in packaging from a plastic tub to a bag. However, I decided to weigh the pods on a kitchen scale. The old pods weigh 22 grams, while the new ones weigh 19 grams. Additionally, the newer pods are visibly smaller than the older ones.

I know this isn’t the most earth-shattering change, but I think it’s important to document clear examples of “shrinkflation” in the interest of transparency.

It’s a cynical, deceptive, and downright shitty move by Costco.

I am a resident of Burnaby, British Columbia, Canada, who has been blogging here for nearly 25 years. I enjoy sharing my thoughts and feelings on my own online platform. From 1998 until 2017, I worked as a journalist, and I have posted most of my articles in the 'News' section of this website.

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