I was surfing the web today when I happened upon the site for BC Transit which provices public transit services for communities outside of the Greater Vancouver Area. The BC Transit logo can be seen on buses in nearly every obscure corner of this province. At the moment the logo looks like this:
It’s a little generic, but not totally offensive to the eyes. This year, however, BC Transit decided to change their logo to this:
I just want to make one observation.
I think this new BC Transit logo looks very similar to the old Canadian Alliance logo:
The Canadian Alliance Party was a right wing party that dissolved when it merged with the Progressive Conservative Party to form the Conservative Party of Canada.
Perhaps it’s just a coincidence, but I find that shitty logos like this new BC Transit Logo are created by lazy or untalented graphic designers who just don’t have the ability or desire to create something original and attractive.